> ## Documentation Index
> Fetch the complete documentation index at: https://docs.concord.ad/llms.txt
> Use this file to discover all available pages before exploring further.

# Approving Actions

> How to review and approve platform actions safely

## Reviewing actions before approval

### Key questions to ask

* **Does this align with my objectives?** Verify the changes support your campaign goals
* **Are budget changes appropriate?** Ensure spending modifications fit your constraints
* **Is timing right?** Consider business cycles, seasonality, and other campaigns
* **Do I understand the risks?** Review potential downsides and mitigation strategies

### What to look for

<Accordion title="Scope of changes">
  Which specific campaigns, ad sets, or creatives will be affected and how
</Accordion>

<Accordion title="Budget implications">
  How spending will change across campaigns and overall portfolio impact
</Accordion>

<Accordion title="Performance expectations">
  What metrics should improve after the changes are applied
</Accordion>

<Accordion title="Implementation details">
  Dependencies between actions and what executes together
</Accordion>

## Approval best practices

### Review carefully

* Read the full description of proposed changes
* Verify Concord understood your request correctly
* Check that actions respect your business constraints
* Ask follow-up questions if anything is unclear

## When to reject actions

<Warning>
  Reject platform actions if they exceed your risk tolerance, have unclear outcomes, or don't align with business timing and objectives.
</Warning>

Common reasons to reject:

* **Budget changes too large** for your comfort level
* **Timing conflicts** with other business activities
* **Insufficient detail** about expected outcomes
* **Actions don't match** what you actually requested

### After rejection

* Explain your concerns to help Concord understand
* Request alternative approaches or smaller test changes
* Clarify your constraints and priorities
* Explore different ways to achieve your goals

## Monitoring results

After approving actions:

* **Track implementation**: Ensure changes are applied correctly in your DSPs
* **Monitor performance**: Watch key metrics to validate expected improvements
* **Compare predictions**: See how actual results match Concord projections
* **Document learnings**: Capture insights for future optimization decisions

### Provide feedback

After implementation:

* Track whether results match predictions
* Share what worked well or didn't meet expectations
* Help Concord learn your preferences for future recommendations

<Tip>
  Always review platform actions carefully, but don't hesitate to approve actions that align with your goals and constraints. Concord learns from your decisions to provide better recommendations over time.
</Tip>
