1
Welcome
A short introduction to what Concord does and the approval model.
2
Connect a platform
Authenticate the first advertising platform. You connect the accounts you are individually authorized to access.
3
Set your scope
Pick the advertisers and accounts the workspace should work on. Each one becomes a brand. Only admins can change scope.
4
Start
The workspace opens on Home, with your brands and media plans created from the platform structure.
What to do next
The two things that pay off immediately:- Fill in your Organization Instructions. Two or three sentences about who you are, the markets you buy in, and the KPIs that matter.
- Import a real brief. Paste it or attach it in a media plan and ask Concord to build the structure. Everything it creates lands in a non-active state, so this is safe to do on a live account. See Testing without going live.